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  • Why is a virtual CFO important?

    A virtual CFO will keep you focussed on your goals, help you set your strategy for growth and provide sound business advice every step of the way. Imagine having a sounding board that won’t be biased but give the advice you need to hear to reach your goals.


  • What can a virtual CFO do for me?

    At a high level, the benefits of having a virtual CFO are:

    1. They can identify and manage the bookkeeper/finance controller division to produce reliable data and interpret the results, providing insight to help steer the ship toward your stated goals. The result is that you know exactly where, when, and how to focus your team and inform your stakeholders.

    2. They can be a much-needed sounding board, coach, or guide. Look for a seasoned veteran who you can trust, not someone that’s just starting out. In the end, you'll have a team member who knows your business and can help hold you accountable as you work to reach your clearly-defined goals.

    3. They can position the finance function as a competitive advantage. If you're financially frustrated, chances are your competitors are too, but they're probably actively seeking a solution to their problems. An experienced CFO can help you cut waste, deploy cash efficiently, and find opportunities for greater production or expansion. With their help, you can be in a position to step ahead of the rest.


  • What’s the difference between a mentor and a business coach?

    Coaches generally have programs you need to sign up for. They have a box their clients need to fit into. A mentor is more personal to your needs. They help you grow as a business owner rather than learn to be one. They will hold you accountable for reaching your goals. A mentor is a relationship you can rely on to be there when you need it most and help you through the tough times and celebrate the wins.


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